Competitive Market Analysis with Pricing and Fee Schedule
for acupuncturists, by acupuncturists
Are You Priced Right? Find Out With Real Numbers From Your Own Market.
A clear read on your local market and a redesigned fee schedule built on how patients actually decide what care is worth, written for acupuncturists by acupuncturists.
Most Acupuncturists Set Their Prices Once and Never Look Again
You picked a number when you opened. Maybe after a quick look at what a few other practices charged, maybe because it felt fair. Then the practice got busy, and years later that number is still sitting there. You're not sure if it's too low, too high or quietly steering away the patients you most want to see.
Patients don't judge a price on its own. They judge it against a reference point: what else they've seen, what else you offer, what the next option costs. When your fee schedule gives them nothing to compare, they build that comparison themselves, and you don't get a say in it.
That's what this is.
What's Actually In Your Analysis?
What's Already Working
The parts of your pricing and packaging that are doing their job, and how to build on each one.
Top 3 Fixes
The highest impact changes, with exact numbers and exact steps, chosen for how much they move your practice for the time they take.
Your Competitive Landscape
How acupuncture practices in your area price and package their care, plus the providers patients actually weigh you against: massage, physical therapy, chiropractic, naturopathic and integrative medicine. Grounded in income data for the area your patients come from, and described as a market, never as a list of names.
Your Fee Schedule Redesign
A recommended structure for each of your service lines, two to three tiers each, who every tier is built for and the reasoning and math behind every suggested price. Something you could hand to your front desk tomorrow.
Full Findings
Every pricing and packaging issue beyond the top three, with why it matters to your patients and exactly how to fix it.
Talking Points
A few real lines you can say to patients when your pricing changes, or when a new patient hesitates at the price.
Your Growth Roadmap
a clear 30-day, 90-day, and 6-to-12-month plan.
Support from TPA
The same individual, curated attention you already know from Dr. Krystal and The Pelvic Acu, applied to your fee schedule.
Built for Acupuncturists, Not Just "Small Businesses"
Whether you're brand new and setting prices for the first time, or established and wondering if you've outgrown the rates you opened with, this analysis meets you where you are. It's written by someone who knows the difference between a treatment plan and a punch card, and what actually makes a patient say yes to a price.
$147. One Website. One Real Review.
No subscription and no upsell pressure, just a clear read on your market and a fee schedule built to hold up.
Delivered within 3 business days of your intake form completion.
Frequently Asked Questions
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A one time PDF covering what's already working, your top fixes, your local competitive landscape, a redesigned fee schedule for every service line, full findings, talking points for your patients and a growth roadmap.
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3 business days from when you submit your intake form.
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No. Your landscape describes your market as a whole, what's common, what's rare and where the openings are, without naming or calling out any individual practice.
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No. Your intake asks what you charge today and what you want your pricing to do for you. Everything else comes from your website and research on your local market.
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Almost never. Every recommendation raises a rate or adds structure, unless research shows a specific rate is genuinely out of step with your market, and then the reasoning is spelled out in full.
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Yes. Each service line gets its own tiers and its own reasoning, so massage, cosmetic acupuncture or anything else you offer is never lumped into one price range.
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Yes. Your analysis focuses on the care patients pay for directly. If you bill insurance for some services, your cash pay services, packages and memberships are still covered in full.
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No. This is an analysis and a plan, not a done for you service. Everything in it is written so you can act on it directly: plain language, real numbers, exact steps.
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Those two look at how patients find you. This looks at what happens once they see your prices, and whether your fee schedule makes the decision to book an easy one.
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Yes. Your intake answers and pricing details are used only to build your analysis.
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Our process is built for acupuncture and Chinese medicine practices, as well as functional medicine, naturopathy, massage and other healthcare practices. Email us at biz@thepelvicacu.com to make sure we're a good fit for each other.
We’re here for the success of acupuncturists and the acupuncture profession.
Dr. Krystal + The Pelvic Acu Team